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Technical reel

Track-prepared Mazda MX5, gone viral

A heavily modified Mazda MX5 from ADM that already had a following: an earlier reel showed how its engine had been made to rev past 8,000 rpm.

Client
ADM Motorsport
Sector
Racing workshop
Location
Malaga
Year
2025
The red Mazda MX5 in the ADM workshop, with its yellow brake calipers on show

The brief

The starting point

The car was back in the workshop for another upgrade: opening up the wheel arch so the air flows through better, which helps cool the brakes and improves aerodynamics.

The work

What we did

  1. 1A car the audience already knewThe MX5 had already built a reputation on social media with the 8,000 rpm reel. This piece shows its next modification.
  2. 2The mechanic, hard at workOne of the team's mechanics modifies the wheel arch while explaining to camera what he is doing and what it is for.
  3. 3Without interrupting the workWe filmed it simply, interrupting the mechanic as little as possible so the work could carry on at its own pace.
  4. 4The technical side, clearly explainedMore air through the wheel arch cools the brakes and improves aerodynamics. The video explains it while you watch it being done.

The MX5 in the workshop

Frames from the reel itself: the mechanic opens up the wheel arch and fits the vent that lets the air through.

  • 1.25MViews
  • 16.7KLikes
  • 339Comments
  • 29Forwarded by message

The result

What we achieved

A simple video, filmed without stopping the workshop, that reached 1.25 million views and showed the technical work of the ADM team up close.

The service

Content creation

Photo and video shot at your business: reels, ad creatives and material for your website, made to sell.

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